70% of smartphone owners use their phones for research on the go. When potential Orange customers are in-store, they’re likely searching for better O2 deals at the same time. How can retailers like Orange use mobile to come out on top? Tradedoubler Head of Market Intelligence Jane Turner has some ideas.
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1 Comment
Lauree
I agree as just the average shopper go into stores check prices and ask them to match.
18 Oct 2012 06:10 pm
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