The decline in print news has aided the digital market; The NY Times Co.’s digital revenue increased 11% from last quarter, aided by it’s mobile presence. The NYT mobile offering includes video and slide shows, a “Learning English” function for non-native speakers, and those infamous crossword/sodoku brain busters.
» iOS, Android, BlackBerry and Windows platforms.
See MoreTopshop’s app makes e-commerce a breeze while also enriching the high-street experience. Users can scan product codes to snag exclusive, location-based promotions and find out-of-stock items at other stores . Facebook Messenger integration adds a social dimension to the app, plus an e-Notebook acts as a wish list for future in-store or digital purchases. Brilliant example of mobility coming to the retail environment. Available on iOS.
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This is a great tool to showcase a video of your iPhone or iPad app. Just download the app to your PC or Mac, connect using your iOS device and voila it is mirrored on your screen. The record function means you can save your video. Trial for free, but note it is $14.99 (I have found it invaluable).
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This short-cut app gives you a access to your favourite functions with a single tap. Create a folder, add your favourite apps and launch with a tap. You can even set an icon for a certain person to open a blank message addressed to them, place a call or text.
See MoreAvid golf fans now have the ability to book their discounted tee off times on the run. With the option of over 1000 golf courses in the UK and Ireland it is a great example of how to transition an online business mobile and keep users engaged.
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eBay Mobile allows shoppers to buy and sell items, compare prices, and access powerful search tools. The integrated barcode scanner allows users to scan in-store products for price comparisons and more information.
» iPhone/iPad, Android, Windows Mobile, Blackberry
See MoreCult lolly brand Chupa Chup got it right when it develped its Lol-a-Coaster game app for iOS.
Users race cartoon Chupa Chuck through the great rollercoasters of the world, gaining speed and points based on the number of Chupa Chups he successfully chomps.
The app is a great example of how a brand can maximise handset real estate by delivering a fun and addictive mobile touchpoint.
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